Radhika Bhavsar is pursuing a degree in Business Administration with a focus in marketing at the University of California, Riverside. She currently manages social media and influencer marketing for multiple brands, including Legend Acquisitions Inc. and GoodGoblin.ai, where she helps drive engagement through content strategy and creative outreach.

Radhika is especially interested in brand building, consumer behavior, and the intersection of social media and business growth. She is an active member of UCR’s American Marketing Association chapter and is passionate about using marketing to create meaningful connections. In her free time, she enjoys photography, traveling, and exploring creative content trends on platforms like TikTok and Instagram.